Consumers’ choices between products with different uniqueness duration

Calderón Urbina, Susan Danissa; Stamatogiannakis, Antonios; Gonçalves, Dilney

doi:https://doi.org/10.1108/EJM-01-2020-0050

Consumers’ choices between products with different uniqueness duration

Calderón Urbina, Susan Danissa

Stamatogiannakis, Antonios

Gonçalves, Dilney

URI

https://hdl.handle.net/20.500.14417/3190

DOI

https://doi.org/10.1108/EJM-01-2020-0050

Citación

Calderon Urbina, S. D., Stamatogiannakis, A., & Goncalves, D. (2021). Consumers’ choices between products with different uniqueness duration. European Journal of Marketing, 55(13), 148-176.

Principal Consumers’ choices between products with different uniqueness duration.pdf (648.2 KB)

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